glossary of SEO terms
SEO & Online Marketing Acronyms & Terms

What does "E-E-A-T" mean?

E-E-A-T:
E.E.A.T. is Google's acronym for Experience, Expertise, Authoritativeness, and Trustworthiness. Apparently E.A.T. wasn't enough -- now they've added Experience to the mix. Human quality raters are the ones who will decide if a site shows "Experience". I wonder if a badge showing 25 years of experience at the bottom of every page is sufficient....

 Search Engine Land: EEAT


25 years of online marketing

Celebrating 25 Years of Creating an Island of
Stability In the Sea of Online Confusion

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